One is that Apple has been more aggressive about targeting entry-level fitness users, through both its expanded Apple Watch hardware and Apple Health software offerings, and through its forthcoming Apple Fitness+ service, which launches later this year. What’s more likely going on here is that Under Armour sees diminishing value in this segment over the long term, and there are a number of possible reasons about why that might be. Under Armour’s overall brand image is more associated with professional athletics, and with an enthusiast/semi-pro clientele (or those aspiring to that designation). This is the perfect time to get what you want or to start your shopping at Myfitnesspal. He leads Under Armour’s digital experiences and its Connected Fitness business, including its suite of applications such as MyFitnessPal, MapMyRun, Endomondo, and the UA App. You might remember that was during the timeframe that Under Armour was basically buying every digital sports platform it could. MyFitnessPal Coupon Code: 40 Off Eligible Items. It’s definitely true that both MyFitnessPal (which claimed 80 million users in 2015 at the time of acquisition, and has more than 200 million users according to today’s press release) and Endomondo were aimed at more casual and entry-level fitness users, who might be working out for the first time, or looking to improve their daily health, but aren’t likely training for endurance-sport competitions. MyFitnessPal Sold Off: Today Under Armour announced the sell-off of MyFitnessPal, which it acquired 5 years ago in 2015 for 475 million USD at the time they had 80 million users.
Under Armour Snatches Up Health And Fitness Trackers Endomondo And MyFitnessPal
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